Coca-Cola Officially Launching Alcoholic Beverage Business in Japan

The Coca-Cola brand in Japan is always trying new and inventive ways to break ground, and the company's official entry into the alcoholic beverage market is one of them. Initially introducing an alcoholic beverage last year in the Kyushu region, Coke is selling "Remondo" in markets and convenience stores nationwide starting this Fall. The company also plans to sell its first alcoholic beverage chūhai from last year nationwide as well as a key revenue as the market for carbonated drinks has slow...